The vaunted carinderia of Jollibee is now closed. And abruptly at that:
What went wrong? Servings are miniscule for the price. There's also needless paper bowls, tarpaulins, sintras, and other expensive packaging and marketing that ups the price, without bringing greater quality to the food.
Probably wrongly plotted niche to target, or not fully laid-out business model. And Jollibee needs someone who really understand the target class before this chain is reopened.
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