Monday, July 6, 2009

Get a fucking cliché and juice it.

In a so-called ‘corporate environment,’ the cliché is all over. Here’s what you are destined to here:

Rough sailing
That proposal will have rough sailing in the Mancom
I actually heard or read this five times today!

There’s also ‘get on board,’ ‘as per memo,’ ‘kindly support,’ ‘this is for your information and heads up,’ and tons of clichéd adjectives. The last two are not actually clichés, but still they are annoying when you read it once a day. And some people feel that adding these things professionalize their email or justify their paycheck. Some might subconsciously count this wielding of cliché as a skill for promotion.

Then there’s also to the tendency to ‘acronimize’ everything… I didn’t know that CBA today means Cost Benefit Analysis. And then the stupid practice to acronimizing even names. Action: JPQ instead of just writing Action: Jim. I understand that this was devised so we avoid using Sir/Mam in every name, but even then there is S’JPQ that must be written—S’ for Sir. So no savings at all. Watdapak.

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